Speak To Freedom develops your speaking business from the ground up to maximize your impact in the world and income for your life. 

IF YOU ARE READY TO FINALLY...

Break out of the failure to launch stage, free speaking zone, and feast or famine cycle to FINALLY grow the speaking business of your dreams, while spending each day in true freedom, then you're in the right place.

⚡️Yes! I Want To Know More!

Speak To Freedom develops your speaking business from the ground up to maximize your impact in the world and income for your life. 

IF YOU ARE READY TO FINALLY...

Break out of the failure to launch stage, free speaking zone, and feast or famine cycle to FINALLY grow the speaking business of your dreams, while spending each day in true freedom, then you're in the right place.

⚡️Yes! I Want To Know More!

YOU ARE A SPEAKER

Hustling to grow a business that doesn't exhaust your energy, cost you precious time with your family or deplete your health.

You have, or are considering, taking a leap of faith and traded a 9-to-5 in favor of early mornings and late nights, trying to make your dream business grow while the rest of the family sleeps.

You've possibly already seen some traction in your business, but not without the fear of failure, frustrations of slow or no success, and the sacrifice of time and energy from the people most important to you.

You feel like you could do more and scale, if you could just access the right strategy and/or add a few more hours into the day.

But every week by Wednesday, you hit a wall and feel burnt out because... 

❌  You are doing all the things it takes to be successful, but the results aren't there. 🤷

❌  You don't have the support you need in your business to grow past your current workload. 📉

❌  Your spouse is starting to resent that your time with family is always distracted. 😔

❌  Your kids notice how much you are on your🤳 or 👩‍💻. 

As time passes you have felt like there's a constant cycle of  sacrificing your time, energy and priorities, for a reward that isn't arriving.

It feels like you have a lid on the chaos and frustration, but the pot is always a few moments away from boiling over.

I have been there. 

I LOST MY MARRIAGE, MY JOB, AND MYSELF TRYING TO DO IT ALL.

That's how I know there is a better way.

When I changed careers to become a coach, I was up against a declining economy, unreal competition, and lacked support from those closest to me.

I was doing everything that other successful coaches were doing and I had a solid business plan.

It should have been easy, but it wasn't for me and I couldn't figure out why. 

I assumed that the people in this industry experiencing success were just wired differently. 

Jump forward a few years and I now have my own successful business, a stronger marriage than ever before and I spend more time enjoying my life than managing a business. 

I LOST MY MARRIAGE, MY CONFIDENCE, AND MYSELF TRYING TO DO IT ALL.

That's how I know there is a better way.

When I changed careers to become a speaker, I was up against a declining economy, unreal competition, and I lacked support from those closest to me. 

I could see other successful speakers growing but I didn’t have a solid business strategy to achieve the same.

I just couldn’t break through and I couldn't figure out why.

I started assuming that the speakers in the industry experiencing success were just lucky or wired differently.

Jump forward a few years and I now have my own successful speaking business, a stronger marriage than ever before and I spend more time enjoying the freedom of my life than stressing out trying to build a speaking business.

 

SO, WHAT WAS IN THE WAY?  

The reason that other speakers were more successful and had more free and fulfilling lives wasn't that they had more time in their day, bigger teams, or fewer distractions. 

And the gap between where I was then and where I am today wasn't because of a lack of skill or a powerful story. 

It's because I was more focused on being great on stage than being great at GETTING ON stage.

I was operating my business chaotically and without any true understanding of how a speaking business runs. 

It's more than hand placement, tonality, and how you move on stage.

I needed to first create a set of business systems that were structured and that I had complete control of; if I wanted to see the similar results in my business.

I committed to elevating my efforts (my systems, strategies, thoughts, and habits) to the speaker that had a successful business and fulfilling life. 

Through the process, I developed The Speak To Freedom Formula. This systematic strategy has not only helped me change my business, but it has changed mine and my clients by build our dream speaking business' of impact, income, and FREEDOM.

IF YOU'RE READY FOR A CHANGE BECAUSE YOU WANT...

❤️  Your ambitions to match your results. Which translates to steadfast business growth year over year. 📈

❤️  Each day is full of joy, starting and ending with family and impact. You show up with energy through the day, fueled by love not over-caffeinated... ☕️

❤️  Your friends ask you "how you do it?" because they can't help but notice the love in your career and you marriage. None of it for show... all of it real. 🥰

❤️  Your dreams keep getting bigger because your ideas are 🔥, your stages and fees are bigger, and you've got a system of repeatable success to make them all your dreams come true. 

IMAGINE WHAT IT WOULD FEEL LIKE TO HAVE...

 

CONFIDENCE IN YOUR GROWTH PLANS

You have a proven system to follow that predicts success. You have steady bookings and income, while chasing new opportunities. 

CONTROL HOW YOU SPEND YOUR TIME

Processes that allow you to maximize your time so that you decide how you spend your day instead of the day deciding how you spend your time. 

CLEAR, CONCENTRATED FOCUS 

Never underestimate how capable you are ever again.
Find a productivity flow that allows you to move fluidly through the day and get big stages, clients, and contracts. 

INTRODUCING 

THE SPEAK TO FREEDOM PROGRAM

Speak To Freedom is a coaching program for speakers looking to accelerate their speaking business growth and achieve a level of true FREEDOM in their life while making impact on the world.

It's a complete 10 phase process called the Speak To Freedom Formula that takes all the guess work out of building a 6-7 figure speaking business.

You'll develop a high fee speaking business complimented by a high ticket coaching and consulting business.

All of it is designed to grow your speaking business into legacy while maintaining perfect harmony in all areas of your life.

⚡️ YES! I WANT TO KNOW MORE!

THE SPEAK TO FREEDOM PROGRAM

Speak To Freedom is a coaching program for speakers looking to accelerate their speaking business growth and achieve a level of true FREEDOM in their life while making impact on the world.

It's a complete 10 phase process called the Speak To Freedom Formula that takes all the guess work out of building a 6-7 figure speaking business.

You'll develop a high fee speaking business complimented by a high ticket coaching and consulting business.

All of it is designed to grow your speaking business into legacy while maintaining perfect harmony in all areas of your life.

⚡️ YES! I WANT TO KNOW MORE!
 
 

BY THE END OF THE PROGRAM, YOU WILL HAVE... 

PRODUCTIVITY MACHINE

A customized set of systems to organize your entire speaking business. You'll learn to operate your business like a PRO and you'll never have to question what you need to do each day. 

BUSINESS GROWTH PLANS

Speaking business planning templates that break down segment form marketing to on stage skills and the exact action steps you'll need to take to go from planning to  done.
Launch ✅ More clients ✅

HABIT-BUILDING

Our systems takes the guesswork out of building better habits for growth. Plus, get all the accountability you need right from the coaching program.

NETWORK OF EXPERTS

You'll build your business alongside a community of like-minded speakers, strategize and collaborate on the best way to level-up your authority, marketing, and delivery.

IDENTITY DEVELOPMENT

You'll work through a series of sessions that aim to ground you deeply in the most powerful identity possible to allow you to achieve even the loftiest goals.. 

A REPEATABLE PROCESS

Achieving one goal is great. But repeatable, long-term success is what you're after. You will get a series of systems, tools and processes that can be applied to every new goal and will accelerate your path to achievement.  

 
 

 HERE ARE SOME OF THE FEATURES IN OUR SPEAK TO FREEDOM PROGRAM

Immediate Access to On-Demand Trainings and Quick Start Guides

Daily Group Coaching Calls with Anthony + Team

LIVE Training and Replays

Access to the Speak To Freedom Community

⚡️ YES! I WANT TO KNOW MORE!

I Believe that the 
right people + a proven process
are all you need to accomplish everything you want in life.

I believe that you can achieve all the success you want in your speaking business, while maintaining a beautiful harmony every day. 

I believe that your message is needed by the world and it is your duty to deliver it in impactful that also gets you paid.. 

I believe this because I KNOW that anything is possible if you implement the right systems, processes, and surround yourself with the right people

My goal is to help you tailor the systems and processes I’ve designed into your speaking business (so they work for YOU) and surround you with the people that align with your values, goals, and ambitions. 

This is about creating a powerful circle that will help you get to your next level, the level after that and the level after that. 

This is about installing the habits, behaviors, and actions of the person who has everything you want into your life and business… so you can have those things too.

SO WHAT MAKES SPEAK TO FREEDOM DIFFERENT…

 All my programs operate with Rules of Engagement.  I know without a doubt that you will get what you give. On Day 1, we will work through the expectations that you have for yourself, the program, of me and the community. Those expectations are the rules that will guide you through the process. 

 We work from the inside out.  True change happens when you challenge the things that have held you back. Most programs focus only on the action and the result. But lasting change is not a direct line. When you only work on the action you will achieve the first goal you see, but you’ll end up stuck again. We will go through recreating your personal systems that are the foundation of what you speak about and are the foundation of a successful speaking business. 

 I give you the EXACT systems and processes I use in my life and in my business.  During our regular coaching sessions, I’ll help you transform your speaking business into a powerhouse of income and impact. All through installing new behaviors and thoughts along with a unique set of processes and systems we've developed to be used in your speaking business. 

⚡️ YES! I WANT TO KNOW MORE!

SO WHAT MAKES THE SHIFT METHOD DIFFERENT…

 All my programs operate with Rules of Engagement.  I know without a doubt that you will get what you give. On Day 1, we will work through the expectations that you have for yourself, the program, of me and the community. Those expectations are the rules that will guide you through the process. 

 We work from the inside out.  True change happens when you challenge the beliefs that made you into who you are today. Most programs focus on the action and the result. But lasting change is not a direct line. When you only work on the action you will achieve the first goal you see, but you’ll end up stuck again. We will go through.

 I give you the EXACT systems and processes I use in my life and in my business.  During our regular coaching sessions, I’ll help you transform your habits, behaviors and thoughts, but what is going to make it stick are the unique set of processes and systems we use in our program (and in our own lives!)

⚡️ YES! I WANT TO KNOW MORE!
 
 

WHAT TO EXPECT AS YOU BUILD YOUR SPEAKING BUSINESS

⚡️ YES! I WANT TO KNOW MORE!

WHAT TO EXPECT AS YOU BUILD YOUR SPEAKING BUSINESS

BY THE END OF THIS PROGRAM YOU WILL HAVE A SET OF PROCESSES, TOOLS AND SYSTEMS 
THAT WORK AS HARD AS YOU DO,
CREATING IMPACT, INCOME AND  FREEDOM FOR YOUR LIFE

WHO IS THE SPEAK TO FREEDOM PROGRAM FOR

Speakers who are already getting stages, but are stuck in a place just beneath their full potential.

Aspiring speakers who have a message to share and a desire to achieve freedom in their life but are experiencing a failure to launch. 

A speaker looking to find a better way to increase their revenue and revenue streams  which allows them to feed their desire for impact, income, and authority.

A speaker who TRULY wants to experience freedom in their lives from great work delivered.

NOT FOR

Speakers who are content with their current level of success and are only looking for systems to maintain.

Someone who isn't willing to invest time and energy into a group or program. This program will require you to be present in the group and do the work presented in order to see results. 

You are searching for a “plug-and-play” system. Yes, you will get templates for the processes in systems used in the Speak To Freedom Formula, but we will work to customize those to your business needs. This isn’t a one-size-fits-all program.

WHO IS THE SPEAK TO FREEDOM PROGRAM FOR

Speakers who are already getting stages, but are stuck in a place just beneath their full potential.

Aspiring speakers who have a message to share and a desire to achieve freedom in their life but are experiencing a failure to launch. 

A speaker looking to find a better way to increase their revenue and revenue streams  which allows them to feed their desire for impact, income, and authority.

A speaker who TRULY wants to experience freedom in their lives from great work delivered.

NOT FOR

Speakers who are content with their current level of success and are only looking for systems to maintain.

Someone who isn't willing to invest time and energy into a group or program. This program will require you to be present in the group and do the work presented in order to see results. 

You are searching for a “plug-and-play” system. Yes, you will get templates for the processes in systems used in the Speak To Freedom Formula, but we will work to customize those to your business needs. This isn’t a one-size-fits-all program.

Are you feeling lost and uncertain of your next steps?


Do you have big goals but no idea how to achieve them?

Let help you eliminate these questions from your thought process!

I will help you map out the perfect route between you and your goals. Speak To Freedom is specifically designed to help you break down each piece into clear and actionable tasks. By following the outlined systems, you'll experience rapid results and achieve your goals faster than you ever thought possible.

SPEAK TO FREEDOM

  • 10 Phase Speak To Freedom Formula Digital Mastery Trainings
  • 24 LIVE coaching calls, by mastery area, each month
  • Free LLC creation With Your State
  • Marketing Asset Creation 
  • Hands Off Social Media Strategy 
  • Bonus Branding Training
  • 100+ Leads Per Week Delivered
  • Speech Spin System Tools & Setup Training
  • Law Of The Harvest Marketing Strategy
GET ALL THE DETAILS NOW

Do you have more questions? Text "Speaker" to +1 (925) 756-7321

YOU  MIGHT  BE  WONDERING ...

Will this work for me?

You’ve probably tried other programs and online courses. You’ve eaten the frog, you’ve followed the "7 habits", you make progress for two weeks, but then get stuck again. 

I don’t believe that the perfect process can be found in a book or a course. Yes, we will use those things, but real change happens when you learn to apply what works for the top performers WITH LIVE COACHING and adapt the systems into what works for YOUR life and YOUR business.

I’ll give you the strategies that I know work and coach you live to customize them into a set of processes and systems that work for your business' needs.

 

Am I ready for the investment?

This is an investment of your time, money, and energy. But I know from personal experience that you must invest in yourself if you want to see the results you desire. I will push you to see new perspectives and champion your progress. 

I know that every time I’ve made an investment in myself and in my business, I’ve seen the biggest jump in results. 

Don’t forget that the Speak To Freedom program is designed to help you set an impenetrable foundation and implement repeatable process so you can continue to accelerate the growth of your impact and income for many years to come.

 

I'm not sure where I want to go (in my business or in my life)?

Having success in one area of your life is great, but you probably feel like something is missing. You just feel a little uncertain about what that missing piece is. 

You see other people living the life you want – growing a speaking business, happy family, beautiful vacations. But what’s that missing thing keeping you from having the same insta-perfect life?

An impactful income producing speaking business! 

it is within you. I know this and it’s the reason I dedicate so much of my time to coaching you throughout the year. 

You’ll get the tough love you need and the direction to put everything in place.

I'm Ready! 🎤

I'm Anthony Trucks. A  7 figure speaker, former NFL player, 3X American Ninja Warrior, and the creator of the Speak To Freedom Program. 

I'm also an author, coach and speaker. But the most important roles in my life are husband, dad, son, brother and friend. My identity is a balance of my relationships, accomplishments and skills. 

Success only happens when who you are to your core, your identity, aligns with your life’s vision. After I realized that I began taking the necessary steps to reprogram myself from the inside out. I spent years researching, practicing and essentially rewiring my brain on a deep psychological level to achieve the necessary changes to become the person I wanted to be. 
 
People say change is hard, but true and authentic transformation isn’t hard. Little by little I started to put in the work and after years of trial and error, I slowly became a well-oiled “shift making” machine.
 
I knew that I could never give what I didn’t have, so I first had to get it for myself.  I saw this firsthand from my adoptive mom in how she loved me past my crazy as a child. If I had it, then I would be able to pass it on. This is why I made two promises to my adoptive mom right before her life ended. One promise was that I would get back on my feet in life and become the man she raised me to be. Then I would do as she did and unconditionally love others, regardless of whether they were blood relatives; I would provide the world with more of what it needed, not less. This Speak To Freedom program is that love I’m passing on.